The Pro Move That Gets More Offers Accepted

August 28, 2025 • Estimated Reading Time: 4 minutes

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Learn from this investor’s $100m mistake

In 2010, a Grammy-winning artist passed on investing $200K in an emerging real estate disruptor. That stake could be worth $100+ million today.

One year later, another real estate disruptor, Zillow, went public. This time, everyday investors had regrets, missing pre-IPO gains.

Now, a new real estate innovator, Pacaso – founded by a former Zillow exec – is disrupting a $1.3T market. And unlike the others, you can invest in Pacaso as a private company.

Pacaso’s co-ownership model has generated $1B+ in luxury home sales and service fees, earned $110M+ in gross profits to date, and received backing from the same VCs behind Uber, Venmo, and eBay. They even reserved the Nasdaq ticker PCSO.

Paid advertisement for Pacaso’s Regulation A offering. Read the offering circular at invest.pacaso.com. Reserving a ticker symbol is not a guarantee that the company will go public. Listing on the NASDAQ is subject to approvals.

Most new investors hunt for the deal — one offer, take it or leave it. But seasoned investors know: options create acceptance.

Here’s the trick the pros swear by:

Present multiple offer structures.

Same property. Same seller. Three paths to yes.

Example:

  • Cash offer at a discount, fast close

  • Seller financing with a higher price, but monthly payments

  • Lease option that gives the seller passive income and you control

Why does this work? Because it shifts the seller’s brain from “Should I sell to you?” to “Which of these do I prefer?”

That’s called a “yes set,” and it’s a psychological nudge with financial impact. And guess what — even if they don’t take your lowball cash offer, they might say yes to the creative terms… and you still win the deal.

Don’t just make an offer.

Make a menu.

You’ll stand out, close more deals, and walk away looking like a pro — even when the offer isn’t the highest.

Pro Tip:

Coming soon — a little something from our friends at Flipping America that can automate this entire process and help you structure multiple offers in seconds. Stay tuned.

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